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What are the best hashtags for market researchers to follow on Twitter?

Written by Jake Pryszlak

On July 31, 2018

What are the best hashtags for market researchers to follow on Twitter?

I am an award-winning market research blogger and speaker. My personal brand and blog have taken me to places all over the world. Through Twitter and my blog, you can find out my latest thoughts about the sector.

First of all, using Twitter, I have managed to forge various partnerships with leading organisations in the sector.

Clear examples of these are my trips to Amsterdam and Atlanta.

Whilst I have forged many different paid and unpaid partnerships with leading market research organisations from Twitter, I always like to share my own successes.

In this blog post, I will take you through how I achieved success using the best market research hashtags on Twitter.

Specifically recognising the key hashtags I would follow!


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I know I talk about Twitter and social media a lot.

I can’t stress enough how important these tools are to the modern-day individual not just in market research but any career.

You should share your thoughts and opinions. Whatever you post on Twitter, you are letting everybody see what your thoughts and opinions are. Above all, this shouldn’t put you off from having an opinion about subjects.

There are so many different subject areas you could discuss in relation to market research from:

  • Methodology development
  • Survey design
  • Infographics
  • Data Visualisation

The language you use to share your thoughts and opinions depends on what type of personal brand you wish to have…


Please don’t stay on Twitter all day and night

If you are just starting out on Twitter or you have been a long-standing user of the platform, you don’t have to be on it 24/7 to get results.

By results, I mean discussions with others, retweets, likes and clicks on any links you might have posted.

Hootsuite recently published an article for individuals to understand when to post on Twitter to get results.

They observed thousands of tweets and found that 3pm from Monday to Friday was the best time to post.

That is for any industry.

I would identify when you would like to post on Twitter but also when your followers are also posting because then you can try and have a meaningful conversation with them online.

Also, as a market researcher, I would follow several key influencers and obviously, I will give myself a cheeky plug here because..

I am a two-time award-winning market research including being one of the most influential market researchers on social media.

Twitter is not just about sharing your own thoughts, but it’s also about sharing other peoples.

Obviously, market research is an international sector with clients and agencies all over the world, meaning individuals in different countries will tweet at different times. There are many platforms that can help you schedule tweets such as HootSuite and Buffer. Using both platforms, I have used a range of market research hashtags to connect with like-minded individuals and organisations in the sector.


So what are my top 10 market research hashtags you should be following?

My top 10 market research hashtags to look out for are:

  • #NewMR
  • #mrx
  • #MarketResearch
  • #UXChat
  • #mrslive
  • #IIEX
  • #WomeninResearch
  • #CXchat
  • #insightsassociation


Over to you!

Finally, whether you are interested in specifically market research or would like to learn something in relation to user experience, there is a hashtag to follow.

What hashtag do you use most often?


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